Every visit, a message no other daycare sends.
TailWag reads the rhythm of your daycare — who's due back, who'd happily add another day, who's quietly drifting away — and sends the text you would have sent if you had the time. In your voice, at the right moment, automatically.
Clients leave after a bad week with zero feedback. By the time you realize there's a problem, they've already gone.
Your Google rating stuck at 4.1? Only complainers leave reviews — and Google and ChatGPT now recommend daycares based on them. Great experiences shouldn't disappear into silence.
No-shows cost $35–50 each. And the pet parent who'd say yes to one more visit — or one more service — is never asked. Revenue leaks quietly, every week.
Your staff already knows how every dog's day went. TailWag turns the work you're already doing into five compounding growth moves — without adding a single task to your day.
Steady fresh reviews push you up Google — and into ChatGPT's recommendations.
A personal note about their own dog, timed to when they're most likely to book again.
The night before drop-off, pet parents say yes to a little more — another day, a bath if you offer it.
TailWag notices who's gone quiet and reminds them why they chose you — before they're gone for good.
Your visit patterns show what clients would buy next: memberships, packages, retail. You decide.
Any roster size. Everything TailWag does.
Additional locations: $300/mo each
"TailWag completely changed how we communicate with clients. Our Google reviews went from 4.1 to 4.8 in three months. Parents feel genuinely connected to their dog's day."
"We were losing $200–300 a month to no-shows. The automated reminders with YES/NO confirmation cut that in half. It's basically a free staff member."
"The fact that unhappy clients can tell us directly instead of venting on Google is worth the price alone. We've fixed problems before they become 1-star reviews."
"Running a daycare is exhausting. TailWag handles the communication so I can focus on what I love — the dogs. Simple as that."
There's an old expression — the tail wagging the dog — used to describe when something small drives something much bigger than itself. At TailWag, we took that idea and made it our mission.
I built TailWag because every pet parent who entrusts you with their dog deserves to know how the day went. And every team doing the hard work of caring for them deserves an effortless way to show it.
A single text message, sent at the right moment, can change a client relationship. A report card that makes a pet parent smile on their lunch break. A reminder that prevents a missed appointment. A review request that arrives while a client is still glowing from pickup. Small things — but done consistently, they drive everything that matters. Trust. Loyalty. Revenue. The freedom that every independent daycare owner started working toward in the first place.
A wagging tail is the most honest signal in the world. Dogs don't perform happiness — they just feel it, and their whole body shows it.
That's the standard we hold every message to. The staff member who spent the day with Buddy knows he was playful and ate great and finally made a friend in the yard. TailWag just makes sure his family hears about it before dinner.
When pet parents receive a message like that, something happens. They trust you more. They tell their friends. They stay. That's a wagging tail — and that's what we're here to create. For every dog, every visit, every day.
Best,
Summer
TailWag Founder
Want a walkthrough first? Book a demo · Questions? info@usetailwag.co